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Business Administration, Department

Studiengänge Internationale Betriebswirtschaft (IB) at the HS Heilbronn

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Basic information

Total number of students 900 *
Number of master degree students 60
Percentage of teaching by practitioners 25.0 %
Percentage of teaching by practitioners, master's 18.0 %

Support during the study entry phase

Total score for support in the study entry phase 11/14 points

Results of study

Graduations in appropriate time, undergraduate degrees 82.0 % *
Graduations in appropriate time, master's 81.3 % *

International orientation

International orientation, bachelor's 9/12 points
International orientation, master's 9/12 points
Outgoing students 5.0 %

Job market- and career-orientation

Contact with work environment, bachelor's 12/12 points
Contact with work environment, master's 4/12 points
Bachelor theses in cooperation with work environment 67.2 %
Master theses in cooperation with work environment 52.7 %
Share of professors with work experience 100.0 %


Third party funds per professor 10.5

Students' assessments on undergraduate, presence-learning-courses

Teacher support 1.7
Support in studies 1.6
Courses offered 1.5
Study organisation 1.7
Exams 1.7
Job market preparation 1.6
Support during practical semester 1.4
Support for stays abroad 1.5
Rooms 1.2
Library 1.4
IT-infrastructure 1.5
Overall study situation 1.6

Students' assessments on consecutive master's degree courses

Teacher support
Support in studies
Courses offered
Study organisation
Transition to Master's studies
Support for stays abroad
Overall study situation

Degree courses without details

Further degree courses of the department
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About studying Business Administration in Germany
About the subject

Further information provided by the department

  • Special features regarding teaching
    Students can generally choose to take their courses in English or German. The acquisition of a second foreign language is compulsory. Almost all lecturers are native speakers. The teaching is designed to be intercultural with a focus on Spanish, Arabic or Eastern European countries, with a wide range of options in terms of courses, blended learning, bilingualism, thought laboratories, configurable lecture halls, integrated practical projects, excursions, and general studies.
  • Special features regarding the international orientation
    All five Bachelor's programmes have an international orientation. Students can generally choose to take their electives in English or German. There are regular excursions to target regions as part of the courses. An international programme accreditation is sought. The international orientation is reflected also in the large number of incoming and outgoing students. Bilingualism, semester abroad, internships abroad, a wide range of foreign languages, international teaching staff, over 100 partners.
  • Exchange universities for stay abroads
    Groupe ESC Clermont - Graduate School of Management, Clermont, Frankreich; Kingston University London, Kingston, UK; University of Pittsburgh at Bradford, Bradford, USA; University of Mantioba, Winnepeg, Kanada; JAMK University of Applied Sciences, Jyväskylän, Finnland; Haaga-Helia University, Helsinki, Finnland; Universidad de Valencia, Valencia, Spanien; National University of La Plata, La Plata Buenos Aires, Argentinien; Saint Petersburg State University of Economics, St. Petersburg, Russland; Misr International University, Kairo, Ägypten.
  • Special features regarding the equipment
    IT rooms, VR laboratory, sensor technology laboratory, video conference room, group and meeting rooms with diverse media equipment, largest university library in Baden-Württemberg with over 400,000 media, global classrooms, SPSS and SAP software, market research institute.
  • Special features regarding research and development
    Numerous colleagues participate in the university's research clusters and are also engaged in individual research, in some cases at the highest international level. In summer 2012, the Heilbronn Institute for Applied Market Research was founded. It pursues quantitative, qualitative and experimental market research in the four competence areas of social and opinion research, product optimisation, stakeholder management and market-oriented research. It also conducts research on new approaches and methods and supports companies with individual issues.
  • Support for founders
    Courses for designing business plans (business model canvas), interdisciplinary courses with IT faculty for developing your own business ideas; collaboration with start-ups from Bosch Grow in LV; close networking with Campus Founders (Schwarz Foundation), Venture Forum Neckar (Business Angel Association), business start-up centre KKS Heilbronn, start-up centre Startklar HHN, company innovation: Lidl, Audi, IDS Innovation, Bosch, Start-Up City HN; support for female founders with Startklar (Starterar), Start-up Safari Stuttgart, Innolution Valley Ludwigsburg, Entrepreneurship Summit
  • Other special features
    Modern educational campus in the heart of the city of Heilbronn
  • Further information on research activities
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(S)-Students' judgements  (F)-Facts  (P)-Professors' judgements
Last update 2020: Data collected by the CHE Center for Higher Education.
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