Business Administration, Department
Fakultät Wirtschaft at the DHBW Heilbronn
- Bildungscampus 4
- 74076 Heilbronn
- Phone: +49 7131 1237 0
Degree courses with details
Further information provided by the department
Special features regarding teachingWith its range of courses, DHBW Heilbronn has become the number one address for the food industry. In the Business Administration courses Trade, Service Management, Food Management and, since 2019, in the Wine Technology Management course, almost 1,300 students are currently learning in small groups of max. 30 students and with intensive support from their professors and lecturers. As an active designer of Heilbronn, the city of knowledge, the DHBW Heilbronn is located on a modern city centre campus and has a state-of-the-art laboratory centre, the DHBW Sensoricum.
Special features regarding the international orientationWhen selecting the international partner universities, it is important to prepare students from both universities for a professional activity for the target markets of the respective country and to convey the importance of intercultural understanding for international cooperation. Important pillars of the internationalisation strategy at the DHBW Heilbronn are short programmes, international undergraduate students, English-language courses on campus and various multinational research projects, especially student and lecturer exchanges.
Exchange universities for stay abroadsUniversidad de Chile, Chile; Capital University of Economics and Business, China; Universität Zagreb, Kroatien; Dublin Business School, Irland; FH Bern, Schweiz; Universität Belgrad, Serbien; Nanyang Polytechnic, Singapore; Universidad Pablo de Olavide, Sevilla, Spanien; Durban University of Technology, Südafrika; Florida Agricultural and Mechanical University, USA.
Special features regarding the equipmentIn the DHBW Sensoricum, a wide variety of practical tests on purchasing and consumer behaviour can be analysed. There are various laboratories available: Sensor, culinary and hygiene laboratory as well as service, consumer and media lab. Different programs for business simulation are in use. Students can use programs for surveys (Unipark) and their evaluation (SPSS) at any time. The lecture rooms are equipped with the latest technology, for example with smartboards. Digital flipcharts can be used.
Special features regarding research and developmentIn the context of quality projects, the DHBW primarily analyses the implementation of the practical phases with the aim of an even better transfer of theory and practice. Funded by the European Innovation Partnership for Agricultural Productivity and Sustainability (EIP-AGRI), DHBW Heilbronn, Baden-Württembergische Genossenschaftsverband eV (bwgv) as lead partner and 34 partners in the wine industry are researching innovative products with a lower alcohol content in the wine segment.
Support for foundersThe dual study model does not focus on founding a company, but rather on the subject of intrapreneurship. In lectures, but also on a voluntary basis, the topic of entrepreneurship is addressed. Cooperation in campus companies is available for the first implementation exercises (Culinary Coffee, in future also online / offline textile shop). In addition, there are opportunities for exchange and support in a variety of ways from the campus founders who work across universities on the topic of Start-ups on the education campus.
Other special featuresThe DHBW Heilbronn is located on a modern and dynamic inner city campus together with other universities and offers its students an attractive and innovative learning environment with a state-of-the-art library (LIV), a new cafeteria and a diverse range of university sports. There are also public transport tickets tailored to the semester schedule as well as a top-class Studium Generale. Previews and exhibitions in the rooms of the university, an annual Advent concert and a theatre flat rate complete the offer.
Further information on research activitieshttps://www.heilbronn.dhbw.de/ueber-uns/forschung.html
Information on access restrictionshttps://www.heilbronn.dhbw.de/studieninteressierte/entscheiden-und-bewerben/bewerbung-und-zulassung.html
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Last update 2020: Data collected by the CHE Center for Higher Education.
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